02 Jun 2017
1 min read

DELHAIZE ORDERED BY A BELGIAN NATIONAL COURT TO TERMINATE MISLEADING COMMUNICATION AGAINST PALM OIL

news-02-06-2017

On 2 June 2017, the Belgian Court of Appeal in Brussels declared that the Belgian supermarket chain Delhaize must cease its incorrect communication against the use of palm oil.

The Court of Appeal evaluated the argument brought forward by Ferrero and confirmed that Delhaize’s advertising for its sweet spread is incorrect and illegitimate. The Courts sustains Ferrero’s arguments that it is illegal to claim that a product without palm oil is de facto better for environment and has better nutritional qualities than one containing palm oil.

Ferrero has always offered its consumers products of the highest quality and believes in the importance of providing them with objective and correct information to enable them to make free and informed choices. For these reasons, we fully welcome the Court’s decision, which represents a significant step in contributing to the circulation of impartial information.

Ferrero hopes to move on from this and continue its fruitful relationship with Delhaize.

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Ferrero began its journey in the small town of Alba in Piedmont, Italy, in 1946. Today, it is one of the world’s largest sweet-packaged food companies, with over 35 iconic brands sold in more than 170 countries. The Ferrero Group brings joy to people around the world with much-loved treats and snacks, including Nutella®, Kinder®, Tic Tac® and Ferrero Rocher®. With over 47,000 employees, we are passionate about helping people celebrate life's special moments. The Ferrero Group, now in its third generation, is based on family values with a dedication to quality and excellence, heritage, and a commitment to the planet and communities in which we operate.